ShiftTrigger™ | BlinkGood Cue for Conscious Choice

DEFINITION

A ShiftTrigger™ is BlinkGood’s proprietary term for a simple, repeatable cue that activates the Pause. Blink. Shift.™ practice inside The Blink™. ShiftTriggers™ interrupt autopilot, spark awareness, and open the door to intentional choice.

WHY IT MATTERS

Without a clear activation, even the best intentions stay theoretical. ShiftTriggers™ make presence usable in real time. They’re what turn micro-pauses into turning points — shifting you from reaction to response.

In Practice

You feel your phone buzz in the middle of the night → ask yourself a ShiftTrigger™ like “Is This Me?”.
You catch your hand reaching for another late-night scroll → your Blink Token™ acts as a ShiftTrigger™.
You open The Blink Deck™ → a card prompt becomes your ShiftTrigger™ for that moment.

The Science

Some research suggests that habit cues — small, consistent prompts tied to real contexts — can significantly increase follow-through. By embedding ShiftTriggers™ into everyday objects and language, BlinkGood harnesses this principle of behavioral design to make mindfulness practical, not theoretical.

FAQ

Are ShiftTriggers™ just another form of mantra?

No. Mantras are repeated for focus. ShiftTriggers™ are functional cues that activate presence in real-world contexts.

How many ShiftTriggers™ are there?

Dozens. The most widely used is Is This Me?™, but other ShiftTriggers™ appear in cards, tokens, and daily rituals.

The Mantra

Key Insight

ShiftTriggers™ are the spark — the small cues that turn everyday moments into aligned choices.

Related Terms

Pause. Blink. Shift.
BlinkShift
Blink