BLINKGOOD PRESS
The First Complete Daily Practice for Intentional Living
Our flagship product, The Blink Deck™, bridges the gap between awareness and action. So that presence isn’t just cultivated in isolated moments, but carried into day to day living.
We call them Intentional Living Tools — Products that work in the Blink, the natural moment of awareness between what happens and the following response.
About BlinkGood
BlinkGood is a lifestyle brand dedicated to intentional living.
We believe good happens in a blink — That small moments, in alignment with ourselves can create deeper shifts than massive overhauls. Between what happens and how we choose to meet it, there's a space where intentional choice becomes possible. Intentional living is about meeting yourself in those moments and choosing yourself, again and again.
Most mindfulness tools cultivate awareness or capture reflection — but they don't bridge the gap. We create intentional products that ensure presence isn't just cultivated but actually lived.
Founded in California. Designed for real modern life.
OUR DIFFERENCE
Our Philosophy
We believe intentional living and mindfulness is for everyone — not just those with quiet lives or dedicated meditation practices. It's for whatever life you're actually living. You don't have to choose between living the life you feel is true for you and practicing presence. Mindfulness serves the slow-living and the fast. It makes you better at what you already do.
We reject hustle culture's version of mindfulness — where presence becomes another metric to optimize, another streak to maintain, another way to perform productivity. Through Imperfect Mindfulness™, we honor that every situation is different, every person is different. Miss a day? Start again. The practice welcomes you back, always.
The Integration Gap
Most mindfulness tools work in isolation:
Apps help you build awareness during practice sessions — but don't follow you into the rest of your day with real-time guidance.
Journals capture morning intentions and evening reflections — but the two remain disconnected, with no support between them. For those who don't naturally process through writing, journaling can start to feel like homework. And the same prompts, day after day, can become repetitive rather than reflective.
Affirmation cards set inspiring intentions — but offer no mechanism for carrying them into action or integrating insights at day's end.
BlinkGood bridges that gap — across everything we create.
We design complete ecosystems, not isolated tools. Products that move with your actual day, not just your ideal morning or evening.
The Blink Deck, our flagship product, embodies this approach: 30 unique intentions across six pathways. Four-page cards (Intention → Connection → Action → Integration) that move from morning through evening. Real-time guidance when moments get challenging. A wooden token as your tactile anchor. Evening reflection that closes the loop — whether you contemplate, speak, or write
Press Release Summary
The wellness industry has made mindfulness more accessible than ever through digital apps and journaling systems, yet many people encounter an integration gap: how to translate mindful awareness into the flow of daily modern life.
California-based BlinkGood launches The Blink Deck, designed to bridge contemplative awareness with real-world integration. Unlike affirmation cards that stop at inspiration or apps that require dedicated time, each card unfolds into a complete four-panel journey from intention to action.
OUR TOOLS
Designed for presence. Crafted for life. Intentional Living Tools that turn ordinary moments into something meaningful.
The Blink Deck™
Category Intentional Living Tools
Price $54 launch price
Availability October 2025
Includes 30 premium fold-out cards, wooden anchor token, premium packaging
Why Different First tool designed for The Blink - the moment between what happens and how you respond. Solves the integration gap in modern mindfulness tools between awareness and conscious action in daily life.
The NOTEBOOK
Category Intentional Living Tools
Price $24 launch price
Availability October 2025
Includes 1 Blink Notebook
Why Natural extension of The Blink Deck™ without homework pressure - honors your way of reflecting. Premium construction. Designed for the Blink Deck for those who prefer writing.
THE BLINK TOKEN
Category Intentional Living Tools
Price (1 Token included with The Blink Deck)
Availability October 2025
Includes 1 Wooden Blink Token (premium beechwood, 1.5” diameter). Chosen randomly from 4 designs.
Why A mindful anchor you can hold. Precision-crafted hardwood, silken to the touch, designed to interrupt the rush and return you to presence. Each Token carries unique grain and engraving, becoming both a ritual companion and an everyday cue.
VISUAL ASSETS
Product Hero Shots, Lifestyle Integration, Material Details, Founder Portraits
Founder
Nikhil Prakash built a career leading engineering teams by day and producing music by night. Between studio sessions, product launches, and family life, he's the last person you'd expect to found a mindfulness and lifestyle company.
And that's exactly the point.
"There's a stereotype about who practices mindfulness," Prakash explains. "But mindfulness can serve high-intensity lives most."
The turning point came during burnout. Juggling three major roles with no time to spare, Prakash started doing whatever worked in the moment — audio or typed notes when overwhelmed, quick reframes when spiraling, short reflections before bed. Micro-practices that fit naturally into existing moments rather than demanding additional time or perfect conditions.
Over time, a pattern emerged from these scattered practices: setting intentions, morning grounding, real-time shifts, evening integration. The phased framework revealed itself through use. What started as a messy personal tool evolved to become The Blink Method™.
After months researching mindfulness, psychology and behavioral science, Prakash formalized what worked for him into something for others navigating modern life's complexity.
BlinkGood emerged from that experience: not quick fixes or perfect systems, but honest tools that acknowledge the work. You'll still miss the moment sometimes. That's part of the practice.
"You don't have to change who you are to practice presence. You bring mindfulness to your life, not your life to mindfulness."
BOILERPLATE
CONTACT
Press Contact: Nikhil Prakash | pr@blinkgood.com
BlinkGood is a California-based lifestyle brand redefining mindfulness for modern life. Through beautifully designed Intentional Living Tools, BlinkGood bridges the gap between awareness and action — helping people live with more presence, intention, and authenticity in everyday life.